King's Town Bank, together with NanTaiNan Fund for Children and Families and YuJing Farmers' Association

King's Town Bank, together with NanTaiNan Fund for Children and Families and YuJing Farmers' Association, is continuing to offer micro-insurance for disadvantaged families.

This year, King's Town Bank, through collaboration with YuJing Farmers' Association and NanTaiNan Fund for Children and Families, is once again donating micro-group accident insurance to families in need. Each insured individual is covered up to a maximum of 500,000 New Taiwan Dollars, providing assistance to over 100 economically disadvantaged families to supplement their social safety net.

King's Town Bank stated that this year, they are continuing the initiative of donating micro-insurance, which was initiated last year. They have invited economically disadvantaged families from the NanTaiNan Fund for Children and Families to renew their coverage and have also expanded their partnership to include YuJing Farmers' Association, thereby broadening the beneficiaries of this program.

King's Town Bank pointed out that for many vulnerable families, establishing a basic protective network with micro-insurance remains an unaffordable burden. By donating micro-insurance, they aim to enable every member of society to support one another and foster a sense of coexistence and mutual benefit. This donation initiative involved first negotiating with multiple insurance companies to identify suitable products. Eventually, TransGlobe Life and China Life were selected for underwriting. Subsequently, in collaboration with YuJing Branch, FuCheng Branch, and XinXing Branch, and in partnership with YuJing Farmers' Association and NanTaiNan Fund for Children and Families, product briefings were organized, appropriate policyholders were assessed, and the initiative aimed to bring responsible and sustainable financial services to underserved groups. This approach ensures that even previously hard-to-reach communities can access resources and that societal resources are distributed more effectively.

King's Town Bank has stated that it will continue to actively promote inclusive finance and fair customer treatment. In addition to the existing "ESG Working Group," they established the "Fair Customer Treatment and Friendly Service Promotion Team" earlier this year. This move aims to address the financial industry's response to the trend of both digital transformation and the impending transition into an aging society. It centers around the core concept of putting people first and begins by focusing on the social (S) and governance (G) aspects, striving to achieve the goal of creating a friendly financial environment.